• About Bella Brands

    As partners in Bella Brands, LLC, the Zuckerman and Kirschenman Families have been growing and marketing superior quality fresh market potatoes in California for over 100 years. Bella BlancaTM is the most superior white potato we have ever grown.

A Premium Potato

Bella BlancaTM is the most superior white potato Zuckerman Family Farms have ever grown. The result of over 15 years of research and development in Europe and North America, Bella BlancaTM offers unique culinary attributes. It is perfect for mashing and sautéing; it is the ultimate baking potato. Slightly oval in shape with an attractive bright finish, Bella BlancaTM has a sweet fresh flavor and a smooth soft medium cooking texture. In addition to its unique flavor and texture, Bella BlancaTM has a significantly longer shelf life than other white potatoes. These attributes make Bella BlancaTM the perfect white potato for the fresh produce market.